Mexico City, Mexico. March 24, 2011 – Coca-Cola FEMSA, S.A.B. de C.V. (“Coca-Cola FEMSA” or
the “Company”), the largest public bottler of Coca-Cola products in the world in terms of sales volume,
held its Annual Ordinary General Shareholders Meeting on March 23, 2011, during which its
shareholders approved the annual report presented by the Board of Directors, the Company’s
consolidated financial statements for the year ended December 31, 2010, the declaration of dividends
corresponding to fiscal year 2010 and the composition of the Board of Directors and the Finance and
Planning, Audit, and Corporate Practices Committees for 2011.
Shareholders approved the payment of a cash dividend in the amount of Ps. 4,357.8 million. The
dividend will be paid on April 27, 2011, in the amount of Ps. 2.36 per each ordinary share, equivalent to
Ps. 23.60 per ADS. In accordance with Mexican legislation requirements, shareholders approved the
maximum amount that can potentially be used for share repurchase program during 2011, the amount of
Ps. 400 million.
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