Coca-Cola FEMSA retains GBM as market maker for KOFL

Mexico City, Mexico. January 6th, 2009 – Coca-Cola FEMSA, S.A.B. de C.V. (“Coca-Cola FEMSA”), the largest Coca-Cola bottler in Latin America and the second largest Coca-Cola bottler in the world in terms of volume, announced today that it has entered into a contract with GBM Grupo Bursátil Mexicano, S.A. de C.V., Casa de Bolsa (“GBM”) to retain its services as a market maker.

GBM’s function as a market maker for Coca-Cola FEMSA’s series L stock, which trades on the Mexican Stock Exchange, will begin on Tuesday January 6, 2009. The purpose of this initiative is to enhance the liquidity of the Company’s series L stock.

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