We must be obsessive about our consumers.

We must maximize value for our customers.


We must evolve the way we work.

We must strive for more efficiency and productivity.

We must continue to develop and deploy best-in-class capabilities.


We must deploy digital tools and enablers to transform the organization.

We must ensure we have a license to operate.


Our DNA is the foundation of everything we do.

It includes fundamental beliefs and behaviors that govern our daily actions.

We are ONE Coca-Cola FEMSA


Materiality Matrix

With our company’s achievement of key 2020 sustainability targets, we conducted a comprehensive materiality study to ensure that our sustainability priorities are aligned with stakeholder expectations and what our business needs to thrive over the coming years. Through this analysis, we developed an updated set of priorities that:

  • Clarify our company’s position as part of our overall value chain

  • Position our company’s value chain within the context of society’s expectations

  • Allow us to understand the role that we and our society play with respect to environmental care and respect of planetary boundaries.

As a result of this study, we identified 45 material topics and 17 priorities that will drive strategic lines of action across our value chain to ensure the sustainability of our business, our business partners, and the communities in which we operate.

Using the results of our study, we generated an updated materiality matrix, mapping the 17 identified priorities across the three axes of our sustainability strategy.



Consistent with our sustainability framework, we maintained the three axes—Our People, Our Planet, and Our Communities—that have guided us since the inception of our strategy, while reinvigorating these axes with a differentiated approach to sustainability focusing on ten strategic corridors throughout our value chain.

Aligned with societal expectations, stakeholder engagement, and respect for environmental boundaries, our refreshed approach to sustainability aims to simultaneously create economic and social value across our value chain in collaboration with all of our stakeholders.

Our differentiated approach to sustainability focuses on ten strategic corridors throughout the companyʼs value chain.

SUPPLIERS KOF Operations Customers consumers/communities

Packaging Circular Economy

Industrial Waste Circular Economy

Customer Engagement for Circular Economy

Consumer Engagement for Circular Economy

climate Action

GHG Emissions Reduction

Sustainable Mobility

Climate Change Adaptation

Energy Management: Renewables & Efficiency

Water Stewardship

Context-based Hydrological Safety

WASH (Water Access, Sanitation, and Hygiene)

Water Efficiency

Product Portfolio

GMO's/ Traceability of Ingredients

Nutritional Attributes of Product Portfolio

Information & Quality of Products

Product Portfolio Diversification

Relationship with government

Relationship with Governments

Marketing & Advertising

Advertising & Commercial Practices

Supporting Small Businesses

Development of Capabilities

Fundamental working conditions

Human & Labor Rights

Safety, Health & Wellness


Diversity & Inclusion


Global Integrity & Compliance

Sustainability Framework

Our sustainability strategy provides us with the guidelines to achieve our mission to positively transform the communities where we operate, supported by our ethics and values.

2020 Goals

Our sustainability goals enable us to measure our progress on topics that impact the long-term sustainability of the business. Thanks to our efforts, we achieved key 2020 targets across the three axes of the sustainability framework.



people benefited with our nutrition and physical activation programs and initiatives, surpassing our goal of 5 million



hours of volunteer work, exceeding our goal of 1 million


of recycled materials in our PET packaging, surpassing our goal of 25%


of the enery used in December 2020 in manufacturing in Mexico came from clean energy sources, achieving our goal of 85%


liters of water per liter of beverage produced, an industry benchmark

United Nations Sustainable Development Goals

We are committed to contributing to the achievement of the United Nations Sustainable Development Goals (SDGs). While many of our actions contribute to the 17 SDGs, we are convinced that we can have a larger impact on the following nine goals through our strategic framework and initiatives.